Reaching these ladies is a tough sell without violating our principles of smaller government and personal responsibility. Our message should be one of inclusiveness and we should try to communicate that our policies are best for all. We must stress that we want everyone to be prosperous and our goal is always to help those in need with the ultimate goal of helping them to become self sufficient. Some people will have no interest in hearing this but we must keep trying. Sadly, there are those, and they are becoming greater in number, who will always take the easy road and strive for the "what's in it for me" position.