Which bite of the elephant will yield a winning strategy for a 2012 White House bid? The fight for women in politics can be broken down to four elements—audience, message, timing and messenger. This framework will decide the right message to garner the support of women who constitute 46% of the workforce and 52%…
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The Gender Elephant: One Bite at a Time Pulling In or Pushing Away the Coveted Woman Vote? Which bite of the elephant will yield a winning strategy for a 2012 White House bid?
